Logo Inspiration

Although filming is our main priority at this moment in time we must still consider other factors of our production. One of these is our logo for our company, 'WHATEVER PRODUCTIONS'. We consider it very important to create a great logo that is memorable and unique. We want it to look professional as well as meaning something to our group, making it personal. It must represent our group and our work (especially the genre), making it something that describes us as a team and the film that we are looking to produce in this instance.. We have reviewed many different logos from huge recognisable productions companies, some are shown in the picture presented. All of the logos are interesting and unique.

We personally like Dreamworks, because it simple, yet captures attention. This is something we would like to work toward with our logo, we want it to be fun and formal at the same time. Too be taken as a real and polished production company can be crucial to the audience outlook on the finished product. It's important however that the logo apprehends the denotations that our target audience may receive - for these reasons the logo still must be interesting and lively.
Logos are like the face of a company - they present the company and are what the people see when they watch particular films. Usually certain film companies keep to certain genres. For example, Dreamworks usually do childrens film, whereas New Line Cinema have done many horrors. This is going to be continued into the production company we create, it will have a focus on thriller/teen/horror films.

The inspiration that we have drawn from the images above will allow us to create something original. Its is likely to be a dark backgrounded, light texted logo due to the connotations of horror films. The logo and the images attached with it will be key to the production of our animated opening sequence. To be able to properly plan this, the group will have to determine the aesthetics of our stationary design.