The final cut of Auberry Manor has now been completed. As previously discussed in the evaluation we are very happy with the progress and finished product.
Tuesday, 30 March 2010
Friday, 19 March 2010
Evaluation - Question Seven
Looking back at the preliminary exercise, what have you learnt? Is this product better then the original construction?
A great deal has been learnt from completing a preliminary task prior to our final production. It allowed us a detailed insight into the factors of completion and also allowed us to build our skills with the software. This worked particularly well to our advantage as it saved much time and allowed us to feature complex edits. The biggest lesson learnt, is time management. It is essential in media orientated work that deadlines are met consistantly. This was hard at first but we made thorough plans and arrangements to ensure our time was well managed. This was improved dramatically the second time we filmed and edited, we believe this was because had already experienced the kind of time restrictions.
The titles we have made are a considerable improvement from last time, they are now animated and have music. This introduces the film brilliantly and creates a sense of proffesional apprhension for the viewer.
In conclusion, our final piece is definitely better our two preliminary tasks. As a group we feel that we have fully progressed from a low quality, low storyline to a high quality enigmatic plot that engages the audience very well. Overall we are very happy with the finished product.
A great deal has been learnt from completing a preliminary task prior to our final production. It allowed us a detailed insight into the factors of completion and also allowed us to build our skills with the software. This worked particularly well to our advantage as it saved much time and allowed us to feature complex edits. The biggest lesson learnt, is time management. It is essential in media orientated work that deadlines are met consistantly. This was hard at first but we made thorough plans and arrangements to ensure our time was well managed. This was improved dramatically the second time we filmed and edited, we believe this was because had already experienced the kind of time restrictions. 
In conclusion, our final piece is definitely better our two preliminary tasks. As a group we feel that we have fully progressed from a low quality, low storyline to a high quality enigmatic plot that engages the audience very well. Overall we are very happy with the finished product.
Evaluation - Question Six
What have you learnt about technologies from the process of constructing this product?
Being able to adapt to the equipment and software is essential in ensuring we can complete a professional looking product in a reasonable amount of time. We wanted to take fulll advantage of the features the Apple Macs provided, for example, Garage Band, Soundtrack Pro and Final Cut.
Although Soundtrack Pro contained the basic sound effects, but they were limited and so we discovered from garageband that it contained more adventourous and unique effects rather than the typical sound effects which the other media groups may have used.
Some of the editing choices we made were quite complex and did take some guidance to complete efficiently.
Thankfully, our preliminary task enabled us to grasp the concepts of the software fairly easily. We chose to use our own camera as it was to a better quality and was more convential for our use.
Being able to adapt to the equipment and software is essential in ensuring we can complete a professional looking product in a reasonable amount of time. We wanted to take fulll advantage of the features the Apple Macs provided, for example, Garage Band, Soundtrack Pro and Final Cut.
Although Soundtrack Pro contained the basic sound effects, but they were limited and so we discovered from garageband that it contained more adventourous and unique effects rather than the typical sound effects which the other media groups may have used.
Some of the editing choices we made were quite complex and did take some guidance to complete efficiently.
Thankfully, our preliminary task enabled us to grasp the concepts of the software fairly easily. We chose to use our own camera as it was to a better quality and was more convential for our use.
Evaluation - Question Five
How did you attract/address your audience?
We attracted our target audience (15 - 18 year olds) using several different devices. The film was constructed in a manner that meant it would be appealing to the target audience. The previous question discusses the majority of appealing to target audiences. Appealing in several ways meant that ultimately the piece would draw the attention of the target audience and convince them to watch the remainder of the film.
Also, when we produced a rough cut, this was then viewed to many audiences including other media groups, random students and the public when uploaded onto youtube.We received many comments including Positive; Good camera angles, variety of camera shots, creativity in production logo, good use of location and Negative; The begining location shot is shaky, no titles, no sound effects/ soundtrack, the tour of the house seems long and no scary/suspense/intense parts.
After recieving these feedbacks, we agreed with most aprts of the critical views as we were not fully ready to complete our final cut. And so we then used the feedback to help us improve our rough cut, to what we have produced now, which is the final cut of 'Auberry Manor'.
Further Notes:
Our target audience is 15, we will research social networking sites that 15 years olds and above are interersting in. The internet is the perfect form of media for this target audience, it has been proved that teenagers spend 31 hours a week on-line. They spend more time on the internet than watch television. So we shall spend the majority of our money on advertising on the web.
We attracted our target audience (15 - 18 year olds) using several different devices. The film was constructed in a manner that meant it would be appealing to the target audience. The previous question discusses the majority of appealing to target audiences. Appealing in several ways meant that ultimately the piece would draw the attention of the target audience and convince them to watch the remainder of the film.
Also, when we produced a rough cut, this was then viewed to many audiences including other media groups, random students and the public when uploaded onto youtube.We received many comments including Positive; Good camera angles, variety of camera shots, creativity in production logo, good use of location and Negative; The begining location shot is shaky, no titles, no sound effects/ soundtrack, the tour of the house seems long and no scary/suspense/intense parts.
After recieving these feedbacks, we agreed with most aprts of the critical views as we were not fully ready to complete our final cut. And so we then used the feedback to help us improve our rough cut, to what we have produced now, which is the final cut of 'Auberry Manor'.
Further Notes:
Our target audience is 15, we will research social networking sites that 15 years olds and above are interersting in. The internet is the perfect form of media for this target audience, it has been proved that teenagers spend 31 hours a week on-line. They spend more time on the internet than watch television. So we shall spend the majority of our money on advertising on the web.
When advertising on the television we shall choose the most popular channels watched by this age group for example Channel 4 and popular music channel's such as MTV and Kerrang!
Putting our posters on public transport such as busses used for the school run and buses running in and out town. Advertising in magazines such as music magazines and gossip magazines populary read by teenagers.
Evaluation - Question Four
Who would be the audience for your media product?
Earlier on in the research and development stages we outlined the target audience for our piece - this was simply defined as a 15 certificate with a 15 - 18 year old mainly Male audience. When working with the remainder of the planning and creating the finished product we decided to adhere to this as closely as possible.
The general interests of this age group are:
- Characters that they can relate too.
- Characters that they can look up to.
- Settings that are identifiable as realistic.
- Fast-paced editing
- Action-packed (often enigmatic) story-lines
We full-filled these criteria in several ways.
Identifiable Characters:
Fast paced editing:
Action packed storylines:
Earlier on in the research and development stages we outlined the target audience for our piece - this was simply defined as a 15 certificate with a 15 - 18 year old mainly Male audience. When working with the remainder of the planning and creating the finished product we decided to adhere to this as closely as possible.
The general interests of this age group are:
- Characters that they can relate too.
- Characters that they can look up to.
- Settings that are identifiable as realistic.
- Fast-paced editing
- Action-packed (often enigmatic) story-lines
We full-filled these criteria in several ways.
Identifiable Characters:
Realistic Settings:
Fast paced editing:
Action packed storylines:
Evaluation - Question Three
What kind of media institution might distribute your media product and why?
Rivercoast Distribution is a distribution company that generally deals with Horror-Indie films. We thought this factor important as it shows they are familiar this genre and may be recognised by potential consumers or cinemas.
http://www.rivercoastfilm.com/
Examples include:
- Junebug
- Birthrite
- Desert of Blood
- Expect a Miracle
- American Meth
Here is a trailer of Desert Of Blood - we'll only show a short portion of this just to illustrate the kind of films usually distributed by this company.
The company would be good for us as they have quite a wide range of publication capablities and seem to be quite prudent at releasing more 'indie' films into the abyss.
Rivercoast Distribution is a distribution company that generally deals with Horror-Indie films. We thought this factor important as it shows they are familiar this genre and may be recognised by potential consumers or cinemas.
http://www.rivercoastfilm.com/
Examples include:
- Junebug
- Birthrite
- Desert of Blood
- Expect a Miracle
- American Meth
Here is a trailer of Desert Of Blood - we'll only show a short portion of this just to illustrate the kind of films usually distributed by this company.
The company would be good for us as they have quite a wide range of publication capablities and seem to be quite prudent at releasing more 'indie' films into the abyss.
Evaluation - Question Two
How does your media product represent particular social groups?
We thought very carefully about how to represent the estate agent and purchaser.
They are represented as thinking they are immune. They are naive and upper-class and there is a sense of snobbery.
The type of people who usually feature in horror films are below:
However the general consensus to the look of an office worker and estate agent are below:
We thought very carefully about how to represent the estate agent and purchaser.
They are represented as thinking they are immune. They are naive and upper-class and there is a sense of snobbery.
The type of people who usually feature in horror films are below:
However the general consensus to the look of an office worker and estate agent are below:
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